Monthly Archives: July 2013

Mara Hoffman Swim 2014 Collection at MBFW Swim

MBFW Swim: Mara Hoffman

MBFW Swim | Mara Hoffman Swim 2014

Mara Hoffman’s Swim 2014 collection was easily one of the most highly anticipated shows of the entire week. And it’s easy to see why. The tribal-inspired prints were bright, fresh, and incredibly intricate, which made the clean silhouettes the perfect balance for the kind of swimsuits and resort wear we want to don all the time. Luckily, in Miami, we’re able to do that. This collection was absolutely stunning in its balance of bold color and pattern paired with the chicest simplicity of cut. Take a look at some of my favorite pieces.

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Malibu-Design-Betsey-Johnson-Event-7693

Betsey Johnson Swim 2014

Malibu-Design-Betsey-Johnson-Event-7704

I think one of my fondest memories as a young fashionista dates back to me at about the age of ten. My uncle’s wife, an aspiring singer, used to go to Betsey’s shop in Coconut Grove pretty often and I’d tag along for entertainment. After visiting Betsey’s shop a few times and scoping out her very colorful collection, I scraped my allowance together over a few weeks and treated myself to a head-to-toe outfit from the clearance bin, complete with matching full-length gloves. It was my very first designer purchase. I’d kill to find those pieces again. Or even to just dig up the picture my grandfather insisted on taking when I got home with my heaping bag of Betsey loot.

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The 5 Cardinal Rules of Fashion Show Attendance | Fashion Show Etiquette

Fashion Show Etiquette

The 5 Cardinal Rules of Fashion Show Attendance | Fashion Show Etiquette

If there was one golden ticket last night, it was definitely Mara Hoffman Swim. Unfortunately, that meant that getting into the show, or even through it, in some sort of orderly fashion was basically out of the question. Considering that 95% of my pictures are riddled with arms raising iPads and iPhones, I felt compelled to bring to light some basic fashion show attendance etiquette. Here’s a quick list of rules to keep you on everyone’s good side and keep your limbs out of their photos.

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Reel Code Media App Girls at MBFW Swim 2014

MBFW Swim: Day 3

Reel Code Media App Girls at MBFW Swim 2014

Day 3. Sigh. Day 3… Day 3 can only really be defined by the number of hours we stood in line. We waited in line to park. We waited in line to check in. And then we waited in the mother of all lines for the highly anticipated Mara Hoffman show. Then I’m pretty sure we stood in line to stand in line to get into the tent. But once we were in, give or take a few challenges, we knew what all the waiting was about. Mara Hoffman was spectacular. The prints. The colors. The gorgeous models with the pom-poms in their hair. It was the sexiest display anyone could have hoped for on a hot summer night in Miami. And the best way to end Swim Week for me. Motherhood calls and that’s my favorite show, hands down.

Check out all the event pictures after the jump…

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MBFW Swim 2014 | The Raleigh Hotel

MBFW Swim: Day 2

MBFW Swim: Day 2 on Bubbles & Ink

I wish I could tell you I was in better shape, but the truth is that fashion week is not for the fragile. Perhaps I underestimated the stamina and preparation it requires to survive five days of shows, but I’d liken it to the kind of focus one dedicates to training for a marathon (not that I’ve ever done that). Day two of Swim Week left me aching and blistered – quite literally, unfortunately, due to my stubborn insistence on wearing some sparkly little Guess wedges that felt reasonably comfortable in my living room but not as forgiving on the pool deck of the SLS hotel after three shows and five hours of standing-room-only accommodations. Still, my worship of this industry is propelling me forward. And so it shall be that I continue on…in flats.

Check out some pics from last night’s events with Poko Pano and Suboo Swim being at the top of my list for the day. 

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