When to Clean Out Your Makeup | Bubbles & Ink Blog by Alicia

When to Clean Out Your Makeup & Beauty Products

When to Clean Out Your Makeup | Bubbles & Ink Blog by Alicia

The start of a new year is a great time to clean out your beauty arsenal. Beauty expert June Jacobs has some simple tips and timelines to help us all clear out the outdated junk in our makeup drawers.

June Jacobs, Co-Creator of June Jacobs Spa Collection, shares her expert insight at keeping only the products that are clean and safe to use.

Rule #1: Keep an eye on the PAO!

Always look for the PAO (Period After Opening) symbol on your product. The little symbol is provided by manufacturers based on individual stability testing.

June recommends keeping a Sharpie in your makeup bag to mark your opening date.

Rule #2: Keep your brushes clean!

June recommends washing your makeup brushes once a week, or at least every other week, to minimize oil and germ transfer.

Rule #3: If you can’t remember the last time you used it, let it go!

Product lifespans often depend on the area of application – mascara and skincare applied around the eyes should be changed frequently, while lotions with an airless pump are protected from the elements and last longer.

glitter makeup

June provides this cheat sheet for ‘toss date’ following your first use:


  • Moisturizer: within 1 year
  • Face Wash: within 1 year
  • Serum: between 6 months and 1 year


  • Mascara: within 6 months
  • Lipstick: after 1 year
  • Foundation/Concealer: within 1-2 years
  • Blush/bronzer: within 1-2 years

Got any tips for cleaning out your beauty products? Share in the comments!



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