Tag Archives: MBFWS

MBFW Swim: Mara Hoffman

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MBFW Swim | Mara Hoffman Swim 2014

Mara Hoffman’s Swim 2014 collection was easily one of the most highly anticipated shows of the entire week. And it’s easy to see why. The tribal-inspired prints were bright, fresh, and incredibly intricate, which made the clean silhouettes the perfect balance for the kind of swimsuits and resort wear we want to don all the time. Luckily, in Miami, we’re able to do that. This collection was absolutely stunning in its balance of bold color and pattern paired with the chicest simplicity of cut. Take a look at some of my favorite pieces.

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MBFW Swim: Day 2

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MBFW Swim: Day 2 on Bubbles & Ink

I wish I could tell you I was in better shape, but the truth is that fashion week is not for the fragile. Perhaps I underestimated the stamina and preparation it requires to survive five days of shows, but I’d liken it to the kind of focus one dedicates to training for a marathon (not that I’ve ever done that). Day two of Swim Week left me aching and blistered – quite literally, unfortunately, due to my stubborn insistence on wearing some sparkly little Guess wedges that felt reasonably comfortable in my living room but not as forgiving on the pool deck of the SLS hotel after three shows and five hours of standing-room-only accommodations. Still, my worship of this industry is propelling me forward. And so it shall be that I continue on…in flats.

Check out some pics from last night’s events with Poko Pano and Suboo Swim being at the top of my list for the day. 

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MBFW Swim: Day 1

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MBFW Swim 2014 | Bubbles & Ink Blog

10 THINGS I LEARNED ON THE FIRST DAY OF SWIM WEEK

  1. Miami weather spares no one. Always have a backup plan.
  2. The fashion crowd will weather any storm in the name of runway.
  3. Don’t expect anything to run on time. The fashion crowd will make it to said runway show at least one hour post call time.
  4. Never wear heels to a beach party. Getting sand between your toes is festive. Getting sand in your Louboutins is tragic.
  5. Go for a less complicated beauty regime. That stack of makeup it took to make me look presentable melted right off the minute I stepped into Miami’s perpetual humidity for the poolside show.
  6. Skip the flat iron. Blow-drying curly hair in 90% humidity is an exercise in futility. One I’m ashamed I continue to attempt.
  7. Wear what you like and are comfortable in. Whether it’s a bodycon dress or jeans and a tee, style is a very personal thing. Fashion week is the time to be true to that. Trying to pull off anything else, no matter how on-trend, will just be unflattering.
  8. Always opt for the party with free cocktails. It makes the tardiness much more tolerable.
  9. No matter what, the show WILL go on. And it will be fabulous.
  10. Despite all the challenges, I’m ready and eager to do it all over again.

View event pictures after the jump…

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